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Why B Corp Certification Should Matter to Your Business: A People-First Approach to Global Outsourcing

June 17, 2025

What Is a B Corp? And Why Should It Matter in Outsourcing? 

In all types of businesses, stakeholders — from consumers to investors — are increasingly focused not just on what companies do, but how they do it. That’s where B Corporations, or B Corps, come in. 

Certified by the nonprofit B Lab, B Corps are companies that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability. They are businesses that balance profit with purpose — not only maximizing value for shareholders but also benefiting all stakeholders, including employees, communities, and the planet. 

For industries like global talent outsourcing, where human capital is at the core of success, this certification matters more than ever. Outsourcing decisions today are not just about cost efficiencies. They are about aligning with partners who can help businesses meet growing Environmental, Social, and Governance (ESG) obligations, build resilient supply chains, and ensure that the people supporting their operations are treated fairly, equitably, and with respect. 

In this context, partnering with a B Corp outsourcing provider like Emapta signals to your customers, employees, and investors that you care about how your teams are built — and that your values extend beyond the four walls of your organization.

Why Work With a
B Corp Partner?

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Global Standards, Local Impact

B Corps are verified against the highest international standards for social, environmental, and governance practices — ensuring your extended team supports global responsibility and local community growth.

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People-First Philosophy

B Corps prioritize fair wages, safe workplaces, diversity, and career development — leading to higher retention, stronger engagement, and better outcomes for your business.

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Trust and Transparency

Certified B Corps commit to full transparency in governance, labor practices, and environmental impact — building trust with your stakeholders, investors, and customers.

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ESG Alignment

Partnering with a B Corp helps support your own ESG goals, strengthening sustainability reports, responsible sourcing initiatives, and compliance with evolving regulations.

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Business Advantage

Values-driven procurement is on the rise. Working with B Corps positions your company as a leader in ethical business practices — giving you a competitive edge in today’s market.

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Impact Reporting Made Easier

B Corps provide a clear, credible framework for tracking and communicating social and environmental performance — making it easier to inform stakeholders, investors, and customers with trusted, third-party-verified data.

Emapta’s Journey to B Corp Certification

Our journey to becoming a Certified B Corporation was driven by a simple but powerful belief: business should be a force for good. 

Emapta has always operated with a people-first model at our core — building dedicated offshore teams that function as true extensions of our clients’ in-house operations. Formalizing that commitment through B Corp certification was a natural evolution of who we are and what we stand for. 

The process was anything but easy. Certification required a comprehensive audit across five key areas: 

  • Governance: Transparency, accountability, and ethical leadership. 
  • Workers: Fair wages, safe conditions, career development, and employee wellbeing. 
  • Community: Positive local impact, community engagement, and inclusive hiring. 
  • Environment: Sustainable operational practices. 
  • Customers: Ethical service delivery and customer benefit. 

Every policy, process, and outcome was rigorously evaluated and scored — from our hiring practices globally to our internal governance and leadership structures. It forced us to look deeply at every part of our business and ensure that our purpose was not just a statement, but a measurable reality. 

Becoming a B Corp reinforced our mission to build not only high-performing teams but also high-integrity teams — teams that benefit our clients, empower local communities, and contribute positively to the wider world. 

B Corp in Action: How It Shapes Our Outsourcing Model

For us, B Corp certification is not just a label — it’s the foundation of how we operate every day. Here’s how it impacts the way we build and run teams for our clients:

Transparent, Fair Pricing 

We believe trust begins with transparency. That’s why Emapta offers a zero-labor markup model. Clients see a full breakdown of salaries, benefits, and operational costs — with no hidden fees to ensure employees are well paid and provided industry-leading benefits. It’s a model built for openness and long-term partnership, not short-term gains. 

Investing in Local Talent and Communities 

In every region we operate, from North Macedonia to Colombia to the Philippines, we focus on creating sustainable career opportunities. We work with local universities, invest in professional development programs, and support community initiatives that build stronger, more resilient economies. 

Commitment to Fair Employment Practices 

Fair pay, safe workplaces, ongoing skills training, private health care coverage and mental health support — these aren’t optional; they are non-negotiables. By prioritizing our employees’ wellbeing, we help our clients build stable, engaged, high-performing teams. 

Long-Term Team Stability and Retention 

High turnover can erode productivity and increase costs. Our focus on employee satisfaction and growth has led to above-industry retention rates, meaning our clients benefit from long-term team consistency — and avoid the disruption and hidden costs of frequent turnover. 

Real In-House Alignment 

We structure every team to operate as an extension of our client’s in-house operation. Teams are aligned to client hours, processes, and culture — offering all the control and engagement of an internal team, with the scalability and flexibility of outsourced talent. 

In short, we treat our people well so they can perform at their best for your business.

ESG & Purpose-Driven Business: Why Our Clients Care

ESG is no longer a buzzword; it’s a business imperative. Investors, boards, and customers expect companies to take measurable action on social and environmental issues. This expectation extends to your suppliers and partners, too. 

For many of Emapta’s clients — including large, stock-exchange-listed enterprises — ESG factors are a critical part of vendor selection. These companies undergo extensive due diligence when choosing partners, evaluating everything from: 

  • Data privacy and IT security protocols (ISO 27001, SOC 2 compliance, GDPR compliance) 
  • Adherence to labor laws and human rights standards 
  • Equal opportunity hiring and diversity practices 
  • Governance structures and leadership transparency 

We have a strong track record of meeting and exceeding these requirements. Our clients trust us to uphold their brand standards — and increasingly, their ESG commitments — because we invest in robust internal practices and prioritize responsible supply chain management. 

Moreover, Emapta’s internal processes include ongoing audits and supply chain reviews to ensure that the partners we work with align with our standards for ethics and integrity. By working with Emapta, clients can extend their ESG principles throughout their talent strategy — minimizing risk and maximizing impact.

A People-First Culture That Powers High-Performing Teams

Employee experience isn’t just an HR concern — it’s a business driver. Research shows that happy, supported employees are more productive, more innovative, and more loyal — and that shows in the results they deliver to clients. 

Our culture is built around this understanding:

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Best Place to Work Recognition

Our people-first approach has earned us multiple awards, including recognition as one of Asia’s “Best Places to Work.”

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Consistent Employee Satisfaction

Regular internal surveys and strong Glassdoor reviews reflect high levels of employee engagement and loyalty.

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Career Growth and Wellbeing Initiatives

From professional development programs to mental health resources, we invest in the full spectrum of our employees’ needs.

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Prime Office Space and Amenities

Emapta offices feature gyms, recreational areas, cafes, and more to attract great talent and give them a comfortable and enjoyable work environment where they can thrive.

For our clients, this translates into high-performing, stable teams who are invested in their work — reducing onboarding times, increasing quality, and driving better business outcomes. 

It’s simple: When you put people first, performance follows. 

B Corp and the Future of Outsourcing

As procurement and partnership strategies evolve, companies are increasingly seeking vendors who reflect their own values and commitments. Being competitive on price and delivery is no longer enough — businesses want partners who contribute to their ESG goals, enhance their reputation, and deliver sustainable, responsible impact. 

B Corp certification represents a new standard for global outsourcing — one where people, communities, and the environment are treated as stakeholders, not afterthoughts. And as regulatory and market pressures for ESG reporting grow, working with B Corps like Emapta gives companies a distinct strategic advantage. 

We believe the future of outsourcing is values-led: seamless, dedicated teams built on ethical practices and driven by purpose. B Corp certification is not the end of that journey — it’s the foundation for everything we are building toward.

Build with Purpose. Grow with Emapta. 

If you’re looking for a partner that doesn’t just deliver outcomes but does so responsibly, ethically, and sustainably — Emapta is ready to help.

Learn how Emapta’s B Corp-certified outsourcing model can help your business grow responsibly. 


About Emapta

Emapta is a trailblazer in the outsourcing industry, redefining traditional outsourcing by creating a new standard for how businesses leverage offshore and nearshore teams. With a focus on providing dedicated teams from the world’s most skilled talent hubs, Emapta goes beyond cost reduction to deliver true value, optimizing operational efficiency and resource management for its clients.

Operating in over 30 countries, Emapta celebrates 15 years of consistent growth, supporting over 900 clients with a global workforce of more than 10,000 team members. The company’s commitment to employee welfare has earned it recognition as one of the “Best Companies to Work For in Asia” and contributes to one of the lowest attrition rates in the industry.

Emapta’s innovative staffing solutions are tailored to meet the evolving needs of its clients, ensuring each partnership is productive, sustainable, and forward-thinking. By continuously adapting to market demands, Emapta remains at the forefront of outsourcing, setting the stage for the future of work.

Global Workforce. Global Growth.

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