Cebu, Philippines – Cebu further cements its status as a leading Business Process Outsourcing (BPO) expansion hub, with outsourcing leader Emapta opening its first office in Metro Cebu.
Located in the central part of the Philippines, Cebu City is an economic powerhouse celebrated for its skilled talent and strategic role in the global BPO industry.
The new Emapta site occupies the 19th floor of the LEED-certified JEG Tower and can accommodate over 200 employees, allowing more businesses to connect with globally competitive talent — including customer service representatives, general accountants, full stack developers, digital marketing specialists, loan processors, and more.
This opening marks a significant milestone for Emapta, establishing its first site in the Queen City of the South. The new Cebu hub expands Emapta’s global network, which now includes 19 offices across multiple countries.
“We chose JEG Tower because when we choose sites, we make sure they’re in places accessible to both drivers and commuters, with access to restaurants and other amenities, to ensure the workplace contributes to a healthy work-life balance. The building itself is beautiful and resilient. All these factors are consistent with what we’re trying to do at Emapta: to serve our clients and, more importantly, our staff.”
The official inauguration was held on Q3 2024, featuring a traditional blessing and a celebratory dragon dance. Highlighting Emapta’s commitment to investing in Cebu’s outsourcing industry, the ceremony also showcased the site’s state-of-the-art facilities developed to attract top talent in the region. Additionally, this expansion further enhances Emapta’s ability to provide clients with access to a larger pool of skilled experts, reducing recruitment costs and accelerating time-to-market.
Top-tier workspace reflecting Cebu’s cultural charm
Housed in Cebu City’s first solar-powered commercial building, JEG Tower, Emapta’s new office spans 1,000 sq. meters and can accommodate over 200 people. Choosing this LEED-certified space underscores Emapta’s commitment to sustainability and environmental responsibility, aligning with our values as a B Corp-certified organization. On top of that, the office boasts features designed to exceed the typical standards of BPO offices while embodying the rich cultural heritage of Cebu.
Redefining BPO Office Standards
In addition to fully equipped workstations, the office includes a multi-functional training room and dedicated executive rooms. Plus, employees have access to a well-stocked pantry, a clinic, and a lactation area to meet diverse needs.
Of course, like all Emapta offices, the site is designed with business continuity and data security as top priorities. It features comprehensive security measures, including CCTV surveillance and biometric access controls. Both employees and clients also benefit from the support of dedicated 24/7 IT, HR, and administrative teams, reinforcing Emapta’s commitment to operational excellence.
When it comes to the interior design, many details pay homage to Cebu’s rich culture and natural beauty. Elements inspired by the surrounding mountains and iconic landmarks like the Mactan Bridge are thoughtfully incorporated. Boardrooms named after well-known tourist destinations, such as Sirao and Osmeña, infuse the space with a distinct sense of place and local pride.
Accessibility and a Commitment to Care
Close to key business districts like Cebu Business Park and Cebu IT Park, the building’s prime location enhances accessibility for both clients and employees. The area, surrounded by hotels, restaurants, and residential buildings, offers a range of nearby conveniences. This carefully chosen site reflects Emapta’s people-first culture, ensuring employees enjoy close-to-home work setups alongside easy access to essential amenities.
Beyond convenience, Emapta goes further by fostering career growth, well-being, and recognition through initiatives like the Emapta Academy, healthcare insurance, on-site/online workout sessions, mental health consultation programs, merit increases, promotion pathways, and more — contributing to one of the lowest voluntary attrition rates in the industry at 2.15%.
What this new office means for outsourcing in Cebu
Emapta’s venture into Cebu represents more than a strategic expansion. It also demonstrates the company’s confidence in the city’s thriving BPO scene, further boosting the local industry’s profile on the global stage.
A Thriving Hub for Outsourcing Talent
Cebu accounts for approximately 15% of the total outsourcing workforce in the Philippines. In the Information Technology (IT) subsector alone, recent estimates place the number of full-time BPO employees in Cebu at over 200,000.
Aside from competitive operational costs, favorable government policies, and its strategic location, Cebu attracts top BPO companies due to its skilled workforce. With Emapta now among them, businesses looking to outsource can expect access to an even higher caliber of talent.
Creating New Opportunities
Emapta distinguishes itself with a rigorous recruitment process, selecting only the top 1% of high-performing candidates to build exceptional teams. With over 80,000 job applications received each month, we ensure that only the most skilled and dedicated professionals join our workforce.
Cebuano jobseekers can also look forward to exciting career prospects, as Emapta’s presence brings opportunities for global careers without the need to work abroad. The U.S., Australia, New Zealand, and the U.K. are just a few of the countries where our 800+ clients are based.
Emapta plans to further expand its Cebu operations this year, aiming to accommodate additional staff as the demand for its services grows.
Emapta is a trailblazer in the outsourcing industry, redefining traditional outsourcing by creating a new standard for how businesses leverage offshore and nearshore teams. With a focus on providing dedicated teams from the world’s most skilled talent hubs, Emapta goes beyond cost reduction to deliver true value, optimizing operational efficiency and resource management for its clients.
Operating in over 30 countries, Emapta celebrates 15 years of consistent growth, supporting over 900 clients with a global workforce of more than 10,000 team members. The company’s commitment to employee welfare has earned it recognition as one of the “Best Companies to Work For in Asia” and contributes to one of the lowest attrition rates in the industry.
Emapta’s innovative staffing solutions are tailored to meet the evolving needs of its clients, ensuring each partnership is productive, sustainable, and forward-thinking. By continuously adapting to market demands, Emapta remains at the forefront of outsourcing, setting the stage for the future of work.
